Page Level Targeting
Select the page targeting options for each popup. They can appear on a single page or multiple pages. Define certain URL paths I.E. yoursite.com/blog and they’ll only appear on pages containing that URL.
With robust targeting options, you’re able to create an enjoyable experience for your visitors and show them the most relevant offers.
Few things are more annoying than a pop-up showing as soon as you land on a page. People haven’t been able to decide if your page is what they need. They’re not ready to part with contact information.
With a timed display, choose exactly how long your pop-up will take to appear. If you know you have a fickle audience then set it for just a few seconds.
If you want the focus to be on the content then set it for longer and give them the option to subscribe when they’re fully engaged and ready for more.
You know your audience better than we do. Maybe they’ll be busy with a piece of interactive content like quizzes at the top of the page. Maybe the perfect moment to show your opt-in can’t be determined by how long they stay on a page. That’s Ok.
Sometimes, an offer isn’t for everyone. It should only be shown to people who’ve gotten deep enough into your content. Now, you can target people based on how far they scroll down the page. Only your most engaged visitors will turn into subscribers which keeps your list quality high and turns into more revenue.
And of course, you can combine all of these targeting options to create something truly unique.
This is the original display type. It’s what the internet was built on. It’s also what gives pop ups a bad rep. The way they’re used makes us go meh. Our marketing team has been known to shed a few tears while browsing the web.
Even though most people get it wrong, there are a few who get it right. Those people have won the internet lottery. You can be amongst them. Install traditional pop ups on your website to turn a huge percentage of your website visitors into subscribers so you can build lasting relationships, market to them over time, and add cold hard cash to your bottom line.
Imagine you’re knee deep in a great piece of content. They’re giving you all the goods. You’re interested, can’t wait to read the next line, and want it to go on forever. Then, suddenly, a pop-up appears and breaks your concentration.
Tell us you’ve never been in that situation.
Slide-ins are the perfect remedy. They deliver your message but don’t obscure the content which brought your visitors in the first place. If they want to subscribe to your mailing list then fine. If not, you won’t annoy them by asking.
The end result is more visitors become subscribers so you have more opportunities to make the sale.
With the other types of opt-in forms, you’re interrupting your visitors. Sometimes that interruption is welcome, sometimes it’s not. There’s no way you can know. You’re not clairvoyant – are you?
Since you can’t read minds, it’ll be hard to know when you’re on the wrong side of the tracks. A solution is to never interrupt. Place an opt-in form right in the content and allow your visitor to interact with it there.
Capture contact information without annoying your visitors so they’ll be willing to hear what you have to say over the long run.
Full Page Takeover
At other times, you throw caution to the winds to get the full attention of your visitor. It’s allowed. With the full page take over they either opt-in or die. Well, no, they won’t die but Jordan Belfort was on the right path.
With a full page takeover, your visitor has to make a decision. Half the battle is getting internet users to pay attention to what you say in the first place. Put your message front and center so your visitors can surprise you at how much they resonate with it.
The floating bar is the best of both worlds. It’s sticky and noticeable without impacting the browsing experience one bit. It hangs out at the top of the page and waits until it’s needed.
Use them to advertise a limited offer, contests, and even content upgrades. The flexibility of floating bars is only limited by your imagination.
Because building everything from scratch is hard. Access our proven template library to build opt-in forms that convert. We’re adding to it all the time so you’ll be sure to find one that fits your business (if you don’t just send us a message, we’ll make one for you).
Customize To Fit Your Brand
Your brand is unique. Everything from the colors you use to the way you talk to your customers is all your own. We have no intention of limiting your ability to express yourself. Change the fonts, colors, and imagery until your opt-in forms are a reflection of you.
Split Test All Your Forms
How do you know if that color is the right one? How do you know if the way you worded the offer will pull more subscribers? How do you know if the timing is right? Well, unless you can read minds, you don’t.
That’s where split testing comes in. Make better data-backed decisions. Change any and all elements of your opt-in forms until you get to a conversion rate you're satisfied with. The end result are offers that resonate, messages that stick, and conversions to die for.
We know reports matter. You know you can’t make the right decisions without the right data. Access reports that give you the most important performance metrics. Use the insights you gain to tweak your opt-in forms and grow your subscriber base.
What happens when someone subscribes via one of your opt-in forms? Do you thank them, then make them wait for the welcome email? Well, that’s one way to go about it. It’s not the best way.
Instead, redirect them to a specific page that continues the conversation. Your new subscriber will never be as receptive to your messages as they are now. Make the most of this opportunity. Present a low-cost offer, tell them more about your brand, or give them an opportunity to feel special so you leave a lasting impression on them and ensure your next message is well received.
Actually Easy To Use
We know, everyone says that.
We’ve taken the time, energy, and resources to merge power with simplicity. There’s no point in having a tool that does everything if you can’t use it. With KyLeads, you’ll be creating your first form within minutes, not days so you can focus on growing your email list and business – not on learning new software.