Antoine Bechara

About Me

My Articles

Best Video Editing Software For 2021 (Free and Paid)

Whether you are a blogger, YouTuber, or marketer; video editing is an integral part of your work. Around 85% of businesses use video in marketing while companies that use videos on landing pages are able to increase conversions by 86%.  People are watching more videos than ever and hence, you want your videos to be […]

What is Advertising? Everything You Need to Know + Examples

Advertising is a powerful way to market your products and reach your target audience to enhance conversion rates.  Advertising has increased at an exponential rate in the last few decades, and digital ad spending is expected to reach over $375 billion by the year 2021.  It must be important – right?  In this article, we’ll […]

What is The Rule of Three in Writing And How to Use It?

Psychology has a special place in writing. The rule of three is especially powerful because people can easily remember things in groups of three.  A book having three characters, a novel written in three parts, and a central story idea having three friends are all examples that reflect the potential of three in writing.  The […]