A marketer’s main goal is to generate qualified leads that will make their way through the sales funnel and eventually convert into customers. But we all know how challenging it can be to build a robust email list. Enter lead magnets. In this guide, we’ll show you how lead magnets work and how to create […]
YouTube is one of the most popular websites in the world and allows you to stream video content. But, you already know that. I’m willing to bet that you’ve wondered if there was a YouTube Downloader you could use to get the videos off YouTube and onto your computer or phone. There is. A YouTube […]
Akamai Technologies, Inc. (NASDAQ: AKAM), the leader in powering video, dynamic transactions and enterprise applications online, today released key findings from a commissioned study ( www.akamai.com/2seconds) conducted by Forrester Consulting on behalf of Akamai examining eCommerce web site performance and its correlation with an online shopper’s behavior. The most compelling results reveal that two seconds […]
Have you ever been on a website, saw an irresistible offer, got it, and felt disappointed in the thank you page? Instead of continuing an incredible interaction, the relationship becomes sterile and transactional. The thank you page is an often neglected part of your website. It’s just something you have to create – right? Not exactly. […]
I’ll be the first to admit. It sucks when you’re creating great content and great products but you’re unable to get readers to visit your blog. Many people think it’s a content problem so they focus on making more of the same. That’s not always the answer. It’s almost never the answer. It may work […]
Sales funnels are powerful tools that take visitors from slightly curious to paying customers. A quiz funnel takes the best aspects of a sales funnel and turns it into something better. In this guide, you’ll learn what a quiz funnel is, how it’s different from a traditional sales funnel, the elements you need to make an […]
Lead generation is one of the most important disciplines in your business. Especially if you have a high-end product that doesn’t work well with impulse purchases. This post shares some of the most compelling lead generation statistics so you can make the right moves now and in the future. Lead generation statistics that matter Only […]
School doesn’t create great marketers. The proper education – no matter where you get it – does. There are two ways to go about it: Fumble around and do a lot of trial and error Stand on the shoulders of giants and cut your learning curve in half This article is for those who choose […]
When it comes to using surveys or analyzing qualitative/quantitative data sources it’s essential that you understand what each type of data means. Specifically, parameter vs statistic because it can impact your understanding of the data. In this guide, you’ll quickly learn the difference so you’re in a better position to interpret data from third party […]
Marketing is all about identifying, predicting, and meeting customer needs. When it comes to keeping your customers happy, one of the key things your brand needs to do is to give them a voice. And the channels you give them to speak up and share their ideas with you matter more than you may think. […]
