Does your brand exist to make a lot of money or does it have a deeper reason why? Seriously, why was your company formed? Is it worth the bandwidth it takes to render your site or the pixels on your web pages? Many times, no one sits down to think about it. There’s no wider […]
It’s all about the email subject line – right? If you create it correctly then riches, fame, and glory will follow. I wish it were that easy. There are many moving pieces when it comes to an email campaign and the subject line is just one of them. It just so happens that it’s the […]
Welcome back to another edition of the KyLeads product updates. This time around we focused on expanding our integrations and making it easier to get up and running with KyLeads after signing up. Let’s dive in and talk about what’s new. Moosend integration Moosend is a growing email marketing service that boasts customers from all […]
Learn about the latest updates to KyLeads and how it’s becoming an even more robust lead generation tool for you.
Product Updates August 2019 Welcome back to another edition of KyLeads product updates. We’ve been hard at work creating a more stable application for our new and current customers while adding in features that have been widely requested. Most of our time has been focused on implementing a huge new feature. In fact, it’s not […]
Customer research is a large discipline with multiple methods to get the right information from your audience or customer base. Surveys are among the most effective ways to get deep insights from your most engaged users. It helps you understand how they feel about specific topics and give you perspectives – through open-ended questions – […]
Questionnaires are a low-cost and effective way to get actionable feedback from your audience and customers. There are countless options for the kind of questions to ask. You can use open-ended questions to unlock psychographic information. There are ordinal scale questions to gauge sentiment like what’s found in a Likert scale survey. You also have […]
Today’s business landscape is evolving at a breakneck pace and technology has made it possible to measure almost everything. This is a double-edged sword because there’s so much data. If you’re not careful, the information bias can creep in and lead to drawing the wrong conclusions about what’s really happening. You may kill campaigns that […]
Exit popups have been proven to work well for increasing website conversion rates. They can help you capture the attention of users who would otherwise exit your page without making a purchase or becoming email subscribers. That’s never a fun experience. It takes a lot of effort and energy to build an engaged mailing list […]
It’s been a few months since we shared a product update. Part of that is because we’ve been busy working on KyLeads and wanted to save some of that goodness until now. The other part is because we were head down improving KyLeads. I’ve been busy squashing bugs with an oversized mallet and I’m proud […]
