20 Best Webinar Platforms to Teach, Engage, and Sell (2020)
Webinars can work wonders but there are a lot of services to choose from. Find out what the best webinar platforms are and make 2020 your best year yet.
Conversion rate optimization
Webinars can work wonders but there are a lot of services to choose from. Find out what the best webinar platforms are and make 2020 your best year yet.
Lead generation is one of the most important disciplines in your business. Especially if you have a high-end product that doesn’t work well with impulse purchases. This post shares some of the most compelling lead generation statistics so you can make the right moves now and in the future. Lead generation statistics that matter Only […]
Have you ever wondered why it’s so hard to convince someone their beliefs are wrong? It’s even harder to convert them to your way of thinking. They tune you out when you talk about things that aren’t in line with what they think and believe. As soon as you talk about what they know to be […]
Last updated October 24, 2019 Before we talk about tripwire offers, there’s something we should all understand. Nothing in business is free. It costs money to get new customers (whether through ads, interactive content, blogging, or social media) and that eats into your profits. It’s easier and cheaper to sell to an existing customer. They’ve bought from you so know […]
SaaS customer retention only happens when you have customer satisfaction (or if people have no other choice). I digress. Customer satisfaction is essential to any business. The challenge, however, is that many businesses find it difficult to keep their customers happy and to come back time and time again. Even when you think that there […]
In 2018, video content was clearly on the rise. So far, many businesses and marketers have successfully incorporated videos into their marketing campaigns and are already getting positive results. We’ll back up our words with some fresh video marketing statistics directly from video creators. Videos are used everywhere: on social media channels, on websites, emails, […]
Every business needs to grow. An email list is still a great investment. It’s a lasting asset that pays off over time. But to get someone’s email, you need to offer something valuable in return. So, the big question is: What makes people trust you enough to share their info? Lead magnets! They’re a smart […]
Did you know that the way to your customers’ hearts is through their email inbox? That a survey has the potential to make someone fall in love with a brand? Or that the secret to a long-lasting relationship is personalization? There are some marketing strategies that every brand needs to implement, and we’ve got seven […]
After you’ve done your research and decided that podcasting is the perfect way for you to hit your goals, several questions will pop up.One of the most important questions has to do with podcast hosting. What’s the best podcasting site to host your content?Unfortunately, you can’t just record a great podcast episode and upload it […]
Lead generation is one of the most important disciplines in your business. Especially if you have a high-end product that doesn’t work well with impulse purchases. This post shares some of the most compelling lead generation statistics so you can make the right moves now and in the future. Lead generation statistics that matter Only […]
Here’s a quick question. As soon as someone lands on your websites do they know what you’re all about? Do they have to continue scrolling or read the copy to figure it out? If they can’t figure it out immediately then your unique value proposition (UVP) isn’t doing its job. A UVP should: Let them […]
It’s widely accepted that surveys are a great way to do market research, gauge customer loyalty, and make better decisions in your business. Most of the time, people focus on the type of survey they’re using but spend much less effort on the questions. In reality, survey questions are the most important aspect of the […]
In a world dominated by digital communication, email marketing remains a stalwart strategy for businesses to connect with their target audience. Despite the emergence of various social media platforms like Threads and instant messaging apps, email continues to prove its effectiveness, especially for lead generation. Crafting a successful email campaign requires more than just a […]
Knowing when to use inside vs. outside sales comes down to what you’re trying to sell and your sales strategy. After all, different customers respond to different kinds of sales tactics. Whether you’re a B2B or B2C company, you need to find out the best way to sell. The main difference between inside and outside […]
